Acceso usuarios
Rafael del Villar Muñoz
This article is a socio-semiotic investigation about children’s and teenagers’ micro-cultures consumption of multimedia in Santiago de Chile — the preferred categories associated to this consumption and the identity construction process that come from it. The results of the investigation prove that there do not exist interpretative protocols that are cognitively and perceptively shared. These protocols depend on different factors: social stratification, genre, and age. For example, the middle class privileges the image over the content. This article synthetically shows how the imaginary and symbolic identification process works in the multimedia spaces.
